The major key-words for the development of Tom Tailor's Spring/Summer collection 2010 are Contrasts (urban versus nature/safari, retro versus future, construction versus grunge), Authenticity (individuality, naturalness and high quality), Layering (playing with proportions, lightness) and casual comfort.

As a systematic lifestyle brand with 12 collections a year Tom Tailor has not defined the key looks for Spring/Summer 2010 so far. But the brand puts the focus on expressive pieces with specials details on a high fashion level. The qualities which are most used are Cotton (Voile, Poplin, Jersey, Slub), Denim, Linen Special Details, Designs, Prints, etc.

The main topics of the new collections - Dublin Tour, Country Heritage, Northern Legend - superior themes are music, nature meets urban lifestyle and bohemian details. In the collection are used special details like pattern, printings etc. Rivets, frills, military details, tweed, floral prints and a lot of checks!

The Spring/Summer 2010 collection of Tom Tailor is available in a brand store Tom Tailor  in TZUM.

24 03 2010

For Valentine's Day, SWATCH commissioned the New York designer and artist Matthew Langille to come up with his own charming and light-hearted romantic message. Matthew responded with bright, cheeky red heart on a black background surrounded by symbols of love. Love Seconds lends an artistic touch to this special day. The packaging for Love Seconds was also specially designed by Matthew Langille to help tongue-tied lovers express the way they feel.

Alongside Matthew's wonderfully romantic watch comes another beautiful gift:  Sweet Embrace, a sparkling miniature jewel by the imaginative designers of Swatch Bijoux, offers another creative opportunity to demonstrate your love.

Express your love with Love seconds and Sweet Embrace, presented by SWATCH  in TZUM.